Wasaline is Future-Proofing Packaging

In order to ensure a broad and competitive range of accommodation in the Umeå and Vaasa regions, as well as optimize the customer experience, Wasaline has launched a new digital platform for hotel packages. The platform is called Citybreak and is developed by Visit Group, the Nordic leader in e-commerce, packaging and distribution in the tourism industry.

The new solution is interconnected with the hotels’ inventory systems, keeping prices and availability updated with less manual processing. The solution also allows passengers who have travelled far to book a hotel stay at the port of departure. During the next stage of implementation, Wasaline will also offer complete service packages. This means we will be able to offer the ferry trips with meals and a cabin, hotel accommodation, and tickets for events or other attractions in one dynamic package.

Booking packages online is easy and pleasant. We can now cooperate with the different service providers on a modern platform, with real-time availability and prices from our partners, says Peter Ståhlberg, CEO of Wasaline.

We are proud that Wasaline has chosen Citybreak to strengthen the operational efficiency of e-commerce, packaging, and distribution. Our aim is to boost the tourism industry in the Umeå and Vaasa regions and that this will be the foundation for many great partnerships, says James Dixon, CEO of Visit Group.


Further information:

Peter Ståhlberg, CEO, [email protected], phone: +358 40 559 2353
James Dixon, CEO, [email protected], phone: +46 702 841 650

Wasaline is the northernmost shipping company that transports passengers and cargo daily between Vaasa, Finland and Umeå, Sweden. Wasaline’s new vessel, Aurora Botnia, is the most environmentally friendly passenger ferry in the world.
For more information: www.wasaline.com

Visit Group International AB develops three SaaS travel technology brands and each platform is designed for its niche in tourism. In short, BookVisit is the fastest growing accommodation e-commerce platform in the Nordics due to unparalleled direct booking performance. iTicket is an end-to-end solution tailored for day tours and attractions.
When our customers combine the platforms with our multiproduct and multisupplier CRS, Citybreak, they design a local tourism ecosystem with infinite potential. The Citybreak platform also enables inbound tourism companies such as Ski Resorts, Tour Operators, DMCs and Destination Marketing Companies to sell, combine and distribute tourism products sourced from +100 external inventory systems.

Today more than 300 Citybreak operators are growing their businesses with the ready-to-start-packaging inventory ranging from Hotels, Vacation Rentals, Ferry Tickets and Train Tickets to Ski Passes, Ski Rental products and Tours & Activities. At Visit Group we are building the digital ecosystem for tourism.
For more information: https://www.visitgroup.com/ferry-operator-software


Visit Group